Pratiksha-Nagpurkar
I build brands, teams, and design functions from zero.
A Tech-First Artist and Creative Director with 12+ years of experience focused on turning ambiguity into visual systems, products and teams that scale. Most recently, Director of Design — Visual & Motion at Dream11, where I built a visual function from the ground up and led work across product, brand, motion and AI for 250M+ users. My role sits between vision and execution
How I work
I never left the craft behind. I stayed close enough to the details that when I pushed my team, they knew why. When AI makes building easy, what separates good from great is judgment, taste, and knowing when something isn't done right yet — that's what I've focused on building, in the product, in my team, and in myself.
Beyond Work
I've worked across fintech, travel, aviation, real estate, entertainment and consumer products — helping teams turn ideas into high-quality digital experiences. When I'm not behind a screen, I'm a practicing ceramic artist. Clay or pixels, the discipline doesn't change: precision, purpose, and whether it actually works for someone
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